Privacy Policy
Last Updated: January 2026
1. Introduction & Scope
Walibi Holland ("Company", "we", "us", "our") is committed to protecting your privacy and ensuring you have a positive experience on our website and at our facilities. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, purchase tickets, book accommodations, or interact with our services. Please read this policy carefully to understand our practices.
2. Information We Collect
We collect information in several ways to enhance your experience and improve our services:
- Personal Information: Name, email address, phone number, postal address, date of birth, and payment information (processed securely through third-party payment processors).
- Purchase Information: Ticket type, group size, date of visit, meal preferences, and special accommodations requested.
- Technical Data: IP address, browser type, operating system, pages visited, time spent, referring URL, and device identifiers.
- Communication: Messages you send us, including customer support inquiries, feedback, and survey responses.
- Location Data: Approximate location derived from IP address (not precise GPS tracking without consent).
3. How We Use Your Information
We process your information for legitimate business purposes, including:
- Processing ticket sales and reservations
- Fulfilling orders and delivering services
- Sending confirmations and receipts
- Responding to customer inquiries and providing support
- Improving our website and services through analytics
- Sending marketing emails (only with your consent)
- Compliance with legal obligations and fraud prevention
- Personalizing your experience based on preferences
4. Legal Basis for Processing
We process personal data under the following legal bases: (a) your explicit consent for marketing communications; (b) performance of a contract when you purchase tickets or services; (c) compliance with legal obligations; (d) protection of vital interests; and (e) our legitimate interests in improving services and security.
5. Data Sharing & Third Parties
We do not sell or rent your personal information to third parties. However, we may share data with: payment processors for ticket transactions, email service providers for communications, analytics providers to understand usage patterns, and legal authorities when required by law. All third parties are contractually bound to protect your data.
6. Cookies & Tracking Technologies
Our website uses cookies and similar technologies to enhance functionality and track usage. Essential cookies enable site functionality, performance cookies measure how the site is used, and marketing cookies track your interests. You can manage cookie preferences through our cookie banner. For details, see our Cookie Policy.
7. Data Retention
We retain personal information only as long as necessary for the purposes outlined in this policy. Ticket purchase records are retained for 7 years for accounting purposes. Marketing email subscribers can remain on our list until they unsubscribe. You may request deletion of your data at any time, subject to legal retention requirements.
8. Your Rights
Depending on your location, you have rights including: (a) access to your personal data; (b) correction of inaccurate information; (c) deletion of your data ("right to be forgotten"); (d) restriction of processing; (e) data portability; and (f) objection to marketing. To exercise these rights, contact us at privacy@walibi.nl.
9. Data Security
We implement industry-standard security measures including SSL encryption, secure payment processing, access controls, and regular security audits. However, no online system is completely secure. We are not responsible for breaches resulting from unauthorized third-party access or your own security negligence.
10. International Data Transfers
If you access our services from outside the European Union, your data may be transferred internationally. Such transfers comply with applicable data protection laws, including Standard Contractual Clauses. By using our services, you consent to such transfers.
11. Children's Privacy
Our website and services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If we discover such data, we delete it immediately. Parents or guardians concerned about a child's information should contact us at privacy@walibi.nl.
12. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by posting the updated policy on this page and updating the "Last Updated" date. Your continued use of our services constitutes acceptance of the revised policy.
13. Privacy Shield & Compliance
We comply with applicable privacy laws including GDPR, ePrivacy Directive, and similar regulations. We are committed to maintaining high standards of data protection and privacy. Our Data Protection Officer oversees compliance and handles inquiries.
14. Do Not Track
Some browsers include Do Not Track functionality. We respect such signals and do not engage in tracking for behavioral advertising when DNT is enabled. However, some analytics may continue to enhance functionality and security.
15. Contact Us
For privacy questions, data access requests, or to exercise your rights, contact us at: privacy@walibi.nl, +61-2-8015-4321, or 200 George St, Sydney NSW 2000, Australia. Our Data Protection Officer will respond to your request within 30 days.